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The Balanced Scorecard (BSC), developed in 1992 by Drs. David Norton and Robert Kaplan, has gained global acceptance as a powerful framework to help leaders define and rapidly implement strategy. This is accomplished by translating the vision and strategy into a set of operational objectives that drive behavior and performance. The BSC concept is built upon the premise that measurement motivates and that measurement must start with a clearly described strategy. The four perspectives of the BSC framework (financial, customer, internal and people and knowledge) are used to describe the strategy.
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